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Florium is a French brand of motorhomes, created by the manufacturer Fleurette to diversify its offer and offer vehicles with a contemporary design and high-end finishes. Since its creation, Florium has distinguished itself by its commitment to innovation, comfort and elegance, thus meeting the expectations of modern motorhome owners.
History of Florium
Florium was born from the desire of Fleurette, a renowned manufacturer since 1967, to expand its range by offering models with a more modern and dynamic style. This initiative aimed to attract a new clientele looking for vehicles combining tradition and innovation. Over the years, Florium has established itself on the market thanks to innovative models and impeccable manufacturing quality.
Models and references of the Florium brand
The Florium range is available in several models, divided into three main categories:
- Compact Profiles (Baxter) : These vehicles offer exceptional handling while maintaining optimum comfort. Among the flagship models, we find the Baxter 60 LG, the Baxter 64 LDF and the Baxter 65 LJG. These compact profiles are ideal for trips as a couple or a small family, offering ingenious layouts in reduced dimensions.
- Classic Profiles (Mayflower) : Combining elegance and functionality, the Mayflowers are designed to provide a comfortable living space. Notable models include the Mayflower 70 LMF and Mayflower 74 LMF, available in a special Millenium edition, celebrating major sporting events with specific decoration.
- Integrals (Wincester) : These top-of-the-range models offer generous interior space and cutting-edge equipment. The Wincester 71 LMF, 74 LJG and 75 LMF are particularly appreciated for their comfort and refined design. The special Millenium series, inspired by international sporting events, brings a unique touch to these integrated models.
Florium Motorhome Prices
Florium motorhome prices vary depending on the models and equipment chosen. Here is an estimate of prices for some flagship models:
- Baxter 60 LG : From €72,300.
- Mayflower 70 LMF Millennium : From €81,800.
- Wincester 75 LMF Millenium : From €111,900.
These prices are indicative and may vary depending on the options and finishes chosen.
To learn more about the value of your motorhome: Get a free estimate of your Florium motorhome
Innovations and brand features
Florium stands out for its attention to detail and commitment to innovation. The 2025 collection introduces notable improvements, such as the lighting signature with energy-efficient LED lighting, new furniture in ash finish bringing a touch of elegance, and revisited upholstery for a personalized interior ambiance.
In addition, the special Millenium series, inspired by international sporting events, offers specific decorations and exclusive equipment, providing a significant customer advantage in terms of value for money.
Conclusion
Florium, as a brand of the Fleurette group, embodies French excellence in the field of motorhomes. With a diverse range of models combining modern design, comfort and innovation, Florium meets the expectations of travelers seeking freedom and elegance on the road. For more information, it is advisable to visit the official Florium website or contact an authorized dealer.
